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In designing and producing Geomag magnetic toys, we focus on making sure that they provide a tool for our kids to grow and develop with in the healthiest possible way, and we feel the same responsibility about the impact our products have on the environment they are living in.

For some years now, Geomag has embraced the philosophy of the circular economy: an economy designed to minimize the use of natural raw materials through the greatest possible reuse of waste. We believe that a high level of sustainability must become an everyday aspect of all products, particularly toys.

That’s why our new green line has one fundamental characteristic: it is no different from the Geomag you already know and love… same quality, same fun!


We have worked hard to maintain the same level of quality in the materials we have used, to ensure that the play activities have not been affected by the new composition. As a result, Geomag toys are as fun as ever to play with and meet the highest quality and safety standards.

The choice of using 100% recycled plastic is just another step in our journey towards becoming a more sustainable magnetic toy brand.

Affordable and clean energy, quality education are just some of the other aspects we are committed to respect in our effort to run a responsible business.

Read more about it here

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